Yay! I had an opportunity for dressing backstage in London Fashion Week 2017 Men and that too for BELSTAFF which is known for its luxury sportswear. London Fashion Week is a clothing trade show, held twice a year and is one the ‘Big Four’ Fashion weeks.
There was a tube strike in London which resulted into crowded buses, streets and an Ultimate delay of an hour. When I reached there, so many things were going on in there. The models were getting their hairstyle, make up done, people were busy coordinating things, everyone was so busy. I was assigned dressing for the female models. Belstaff had amazing looks decided for the presentation. And, yes they also did some female looks in their presentation during LFW Men’s. It was their first coed collection inspired by the seafarers in the early days, their wardrobe and jackets that Belstaff had designed for the Royal British Navy, pirate flags, sailors’ tattoos and dockworkers. Silhouettes were cut in weathered-looking fabrics such as nylon or coated cotton and were casual and looser.
My work was to dress the models according to the looks decided. There were different racks having 3 looks each, the detailed and the overall look photographed on A3 and the clothes and accessories arranged accordingly. There were people to guide as I wasn’t too familiar with dressing backstage.
When all of the models were ready, the head gave a brief about the moodboard, why and how the looks were created to add life to the looks. We took a lot of pictures of the model, backstage, and the presentation. The arrangement for refreshments was good at the backstage, must say. The show went on for 2 hours where the models posed in three different stages. I and other interns waited for the presentation to end, as we had to arrange the clothes and accessories back on the racks according to the looks.
It was a great experience, enjoyed backstaging in BELSTAFF with a wonderful team. After the event I headed to take a bus from the crowd streets on a strike day.
The woods are lovely, dark and deep,
But I have promises to keep,
And miles to go before I sleep,
And miles to go before I sleep.